How often do you hear about a new trend in SEO? With Google making over 500 algorithm tweaks per year, the methods we use and effectiveness of tactics is constantly evolving. It is important for us to stay one step ahead of the changes and be ready for the new world of SEO.
At SMX London 2016, I was lucky enough to speak on the Advanced Technical SEO panel with Aleyda Solis and James Finlayson. The Advanced Technical SEO panel is an element of SMX that has happened at many events in the past, frequently requested and always a high turn-out because people are passionate about learning the latest SEO.
But, what does advanced really mean?