After developing a passion for marketing whilst studying Business at GCSE, Katie then went on to study Marketing and Public relations at University. Since graduating she joined White.net in March 2014.
How can you add more authority to your content marketing campaign? Hard data! Recently, I have spent some time planning and conducting a survey for one of my clients in an effort to boost their content marketing strategy. [...]
I have to admit, I am a bit of a sucker for a free trial or a free gift so when hunger strikes, many of us are now reaching for good-for-you care packages. In this blog post, I want to find out what Graze is doing in terms their digital marketing compared to their competitors in the industry. [...]
A couple of months ago, I had the opportunity to go to an afternoon course at Oxford Brookes University where Mark Shaefer, a globally recognised blogger, speaker and educator gave a talk about business influence in the social media age. [...]