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    Talking content strategy at the Content Marketing Show 
    Today I was lucky enough to speak at the Content Marketing Show, a flagship digital marketing event from the lovely folks at Rough Agenda, held at the University of London’s Institute of Education and in front of 1,400 eager content marketers. The topic? The gateway-drug elements of content strategy that you should be using in […]
    CONTENT
    Content Marketing Show: Key Takeaways 
    Today we are at the Content Marketing Show in London. Our very own Digital Consultant Charlie will be taking to the stage later this afternoon to share his knowledge, but before then we will be blogging the key takeaways from the sessions… Hannah Warder is blogging here first, followed by Alex Johnson, Katie Bennett, and […]
    SMX Advanced 2014 – Seattle 
    What a great week this has been! Why you may ask? Well this week I attended SMX Advanced over in Seattle, one of the most talked about and recommended search marketing conferences in the world. The week started off with a trip to the Moz office for a look around, followed by the SMX Advanced […]
    Operational SEO: Insights into running an SEO department [Presentation] 
    Operational SEO is a huge topic with so many areas to talk about. When Linkdex asked me to speak at their ThinkTank on the subject, it took me a while to identify the key area that I wanted to discuss, but I finally narrowed it down to the people who deliver the projects, the team! […]
    MeasureCamp IV – Excel Tip Exchange 
    Saturday was the fourth MeasureCamp – a free ‘unconference’ dedicated to web analytics. As it was my third time going I made a last-minute decision to lead a session of my own, to let people swap the Excel tips and tricks they’d accumulated over their careers. The lack of preparation was probably a mistake but […]
    SES London – Day Three 
    Missed the other days of SES? Read about day one here and day two here! And so to day three of SES London 2014. Day three started with a headache, probably as a result of all of the ‘networking’ I did the night before. Determined to move on with the day regardless, here are my […]
    SES London – Day Two 
    Missed day one of SES London 2014? Read about it here! If day 1 of SES London 2014 was the ‘look smart and make a good first impression’ day then day 2 was the day when everyone relaxed and wore a jumper. Things were scheduled to kick off with Ian Carrington from Google, so primed […]
    SES London – Day One 
    The first day of SES London has been a good one. The rain outside was light enough not to matter, the London Underground remained in service and before I had even taken ownership of my event pass I had already been given a free satchel. The conference itself is a three day affair, with each […]
    Highlights from the Biddable World Conference – Part 2 
    Biddable World was a very full day – too full to fit into one blog post! We’ve already told you what happened in the morning – so here we (Holly and Tamsin) are with even more tips and Key Takeaway Messages (KTM) from the afternoon’s talks. 8. Jim Banks – Every Picture Tells A Story […]
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    Highlights from the Biddable World Conference 
    So, Tuesday 21st January was the first Biddable World conference and it was just as successful as anticipated! In this blog post, we (Holly and Tamsin) are going to give you our highlights and the tips that we will certainly be taking advantage of in 2014. We will also give you our Key Takeaway Message […]
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