• About Us
  • Services
  • Case Studies
  • Blog
  • Contact Us
  • Guide to Creating a Google AdWords Campaign Template

    Google AdWords have today released a new feature which allows My Client Centre account managers to create campaign templates and share them with managed accounts.

    The Google help centre has some information about the campaign templates, I’ve only created a very basic template but this does look like a very useful feature to speed up the setup process for new client accounts or similar campaigns.

    I’ve created a quick guide to show how you can create and share campaign templates. The template setup follows the same process as creating a new campaign, it’s just created though the MCC account instead of the individual account. Each template can then be applied to quickly create a new campaign for a selected client account.

    1) Create Campaign in Google AdWords Template Center
    Please click all images for full-size versions:

    2) Publish Campaign
    Once you have created a campaign template you need to publish this by clicking into the campaign and selecting the publish button, changing the status from draft to published:

    3) Select client and click “Template Library”
    And once the campaign is published this will be available to apply to managed client accounts as part of their new template library:

    4) Create Campaign from Template
    All you need to do is set the campaign name, geo-targeting, URL, budget and start/end dates:

    5) Save Campaign
    Once the setup is saved, the new campaign will be added to the account and you’re ready to go!


    4 Responses to “Guide to Creating a Google AdWords Campaign Template”

    1. Joe Rozsa says:

      I’m thinking this may only be available in the U.K. right now? I don’t have this option available in my MCC display.

    2. Fabio Rodriguez says:

      I agree, this feature is neither working on my client center, nor it is on the New Features tab , so i guess it will be up and running a couple of hours later for the US users

    3. Robert says:

      Nice guide! The new feature is now (16 January 2008) also available in The Netherlands.

    4. soegemaskineoptimering says:

      Hello, I think your site is very informative. I found it via Yahoo. Will bookmark and come back again

    Leave a Reply