Last month I noticed some strange Yahoo! results when searching for SEOptimise. This was listing all results related to “soroptimist” rather than anything to do with this website.
Since then I’ve been working on my own online reputation project by building up some social media profiles, signing up for some new forums and submiting the site to some new directories with business profile pages. In addition to this I have also purchased a Yahoo! Directory listing which I expect has been the biggest, single factor in controlling the search results for my company name. While performing this search on Yahoo.com today 9,880 SEOptimise results were returned instead of a list of soroptimist SERPs, this still included a suggestion of “Did you mean: soroptimist” but I prefer these results much better!