Hello everyone, my name is Farah. Firstly I would like to say a huge thank you to White for welcoming myself to the team as a Digital Executive. After I received that ‘all important’ email with a job offer, I was very excited and could not wait to begin the next step in my career.
Last year (2014), I graduated from Oxford Brookes University with a Business and Marketing Management Degree – time sure does fly by. Nonetheless it was the proudest day of my life to date.
After graduation my main concern was finding a full time job (similarly to most students). Until then I was working in my part time job as a beauty consultant. A few months down the line I found a temporary role within a strategic consultancy; this is where my passion for agency work developed. I enjoy the fact of being able to work with different brands and helping them to achieve their goals.
After my contract ended I had a lot of free time as you can imagine and I decided to start my own blog around beauty and fashion. This is where I established my love for the digital side of marketing including, blogging, social media, HTML, search marketing and the processes involved. I absolutely love the idea of being able to share my own ideas and views. At this moment I knew that I wanted to follow a career within a digital marketing agency – which is where White comes in.
Currently I have huge interest in SEO on the whole, as well as blogging and social media. This journey is more of a learning process, as I have not had a huge amount of experience within SEO previously. However, I am very passionate and eager to learn. I definitely have a few of my own goals set already, although currently starting out in the industry. One of my main future aims is to potentially be speaking at well-known conferences such as, SMX London and BrightonSEO.
Alongside blogging, my other interests include charity work (helping others who are less fortunate is one of the most rewarding experiences). I also enjoy writing, meeting new people, socialising, sports and shopping – typical girl. I also hope to travel and see more of the world in the future.
I am very happy to be a part of such an established agency and I very much look forward to the journey and future opportunities ahead… Also potentially meeting some of you in the near future!
You can also follow me on Twitter @_FarahAli