We believe modern, successful online marketing campaigns have content at their heart. With Google and searchers demanding higher standards of content engagement and user experience, making your content exceptional is the only way to stand out.
We created this whitepaper, detailing over 50 content ideas and tips to offer inspiration and advice on building content that performs for your site. And you can get it for free, so download it now and start creating.
Google values sites that offer a fantastic search experience through the content they offer. Whether you want to entertain, inform or educate your potential audience, there’s a lot more to content than guest posting and product descriptions.
This guide is packed with content ideas you can do or add to your own site to make it brilliant and reach your audience through Google, Bing and other search engines or social channels such as Twitter, Pinterest and Reddit. To drive new traffic and retain the interest of repeat visitors, you need plenty of fresh ideas, and that is what we have designed this guide to provide. From starting a blog, creating resources your users will find helpful to content marketing pieces and improving your on-site content there’s always something you can do to develop your content.
“Everything you do has to drive content, and the rest takes care of itself.” – Chris Bennett, Founder/CEO, 97th Floor
Over 50 content ideas, tips and improvements
Advice on starting a blog
Inspiration for building resources your audience will love
A starter on content marketing formats you can use to promote your product/service
The advantages of building a news section for your site
Content that is truly exceptional, unique, and useful can earn tremendous awareness through social media, and that social amplification often leads to great links, which leads to great rankings.” – Rand Fishkin, Co-Founder, Moz & Inbound.org
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