Paid Advertising Campaigns

Our paid media team supports brands to grow, bloom, and find their rightful place at the forefront of their industries. Driving businesses forward has been our ethos for the best part of a decade, and our experience in paid media has gone from strength to strength in this time.

Why Paid Media?

We take a user-centred approach to understand your potential customers through our data-driven insights, and we utilise multiple channels to identify and target those users who are compatible with your brand and products.

Experienced Team

We utilise our cross-platform expertise to make recommendations that will benefit your ROI and business goals. Our agile approach allow us to respond to your business needs, whether they be a one-off promotion or a long-term campaign.

Our PPC Services.


PPC Management

Those who sit still in paid search soon fall behind. The results of our testing are quickly fed into your account so you soon see the benefits. We also continuously monitor the amount you are bidding for each keyword, squeezing the maximum possible margin of each ad group with a balance of spend, visibility and market share.

Google Shopping & Product Listing Ads (PLAs)

If you want to drive more conversions through your E-Commerce store, rely on our wealth of experience in Google Shopping. A tried and tested way to display your products in the search engine results, we aim to achieve a greater click-through rate to your website from a highly optimised merchant feed.

Social Media & Video Advertising

Utilising a range of platforms across the social media and video landscape, we can further the reach and awareness of your brand, as well as encouraging direct engagement with it too. Let us help you to discover a new and untapped audience through our intelligent targeting.

Display & Retargeting

Covering a range of formats including text and images – both animated and static – we can help you to deliver your brand messages to the right users all across the web. Whether you want to re-engage with users who have interacted with your website, or want to attract new visitors and customers, our display and retargeting services can make the difference to your business.

Auditing & Consultancy

When you are looking to take your paid media campaigns, whether in-house or agency managed, to the next level, it’s important to get an experienced third-party to assess current performance. Our auditing and consultancy service could provide invaluable insights into your account performance and where things could be optimised to increase your ROI.

Paid Media Training

Without understanding your target market, what they are looking for and the language they use to search, we don’t have the insight to uncover every way to optimise your account. With a deeper knowledge of your potential customers, we put ourselves in a position to appeal to them with greater authority, and deliver more targeted, qualified traffic for less spend, wherever your customers are.

Paid Media Software Partners

Our investment in technology is famous; finding, testing and working with some of the best software companies around. Many of our clients benefit from technologies including Marin Software and Infinity Call Tracking, whilst we also use DoubleClick (DS3) and Criteo to deliver a programmatic approach to paid media.

Why Choose Us.


Personable

We’ve worked with enough clients to know that everyone’s needs are different. That’s why, at the start of every project, we really take the time to get to know you and to understand your business goals, aspirations, likes and dislikes. This helps us gain a deeper appreciation of what you want to get from search, and allows us to ensure that everything from the keywords we bid on to the copy we write is totally tailored to your business and branding.

Highly-skilled Team

Software is great for maximising time efficiency and allowing us to spot potential opportunities and problems as quickly as possible. But even the best software is no substitute for the years of experience our talented team has in getting great results for clients. We create strategies based on real-life experiences in the digital world and back our strategies and theories with the data we collect.

Consistent Results

We support you throughout the project with strategy and technology improvements to get you more bang for your buck. We use the leading paid search marketing platforms to maximise your return on investment, enabling the analysis and management of multiple campaigns from one place. This makes cross-platform work more efficient and gives better insight into performance data.

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